Born & Bred | Restaurant Branding​​​​​​​ 

Branding Package for a restaurant serving a Scandinavian-inspired menu to a small Midwestern town.  This concept embraces the Swedish International style’s call for an informative and serious tone with minimal ornamentation. Contemporary, but not sterile, typography couples with an earthy color palette to give the brand a more intimate character. Geometric details on the "&" mark are direct derivatives of Nordic symbols, while also representing a fork and spoon.